Peta Marron - Branding & Digital Redesign

An international cookie manufacturer looking to enter the Australian market, Peta Marron needed a brand refresh to target a new demographic. In addition to a totally new logo and colour palette, the organisation requested website and social media mock-ups as a part of a broader branding/marketing strategy

The main criteria for this this project was to ensure all branding reflected the organisations Asian heritage, the villages that produce its raw materials and the environment in which their unique resources are sourced.